On Safari With Social Media Tools

At the IAF the Netherlands annual conference in June this year, Simon Koolwijk, Gerdi Keeler and I conducted the workshop On Safari with Social Media Tools – how to embed lessons learned in your learning process. In two hours we tried to share experiences of using social media in learning processes and communities as well as to give the group an idea of some of the tools we referred to. To start up the conversation we introduced a social media bingo with a variety of questions, like “Find a person in this room who has made 10 or more tweets“, “Find someone who knows possible uses of QR codes” and “Do you have 3 or more apps on your smart phone; which ones?“.

During this short exercise it became clear that we had quite a diverse group on our hands. Several participants already were quite experienced but were looking for more in-depth insights into best practices, while others were not so experienced and wanted to practise.

After a short Prezi presentation we therefore decided to split up and work in 3 smaller groups, in order to meet the different needs.

To check to what extent we had succeeded, we invited participants to share their opinions by answering 3 questions on Polleverywhere.

The main insights and ideas participants gained were:

  • There is much more possible than I thought!
  • Possibility to create a community for small groups in a learning process
  • Importance of blended learning & change (mix of online and offline learning)
  • More online meetings!
  • I want to get to know Yammer
  • To plan for use of social media tools in learning processes
  • Ideas for online and offline activities before and after face-to-face events
  • I will need to practise – I am lagging behind in the field of social media
  • Better to be proficient in a few tools, and to use them well than to try to use them all at once
  • Variety of social media tools available that can help embed results of my workshops

Tools that participants were interested in using were:

In order to start using these tools most participants indicated they would need time and patience. A few participants mentioned that they would search for more information online and just try out the selected tools. Overall, participants were satisfied with the workshop and felt they gained new ideas and inspiration to use social media in their work.

And what did I learn? It became clear to me that while there are many tools out there not that many facilitators are familiar with them or are using them in their work. Some are making use of the possibilities social media offer, but are not always satisfied with the return on their time investment in this. This may be caused by the learning process involved in getting to know tools and discovering their possible uses. But it may also be caused by a feeling that dabbling with social media is taking away precious time from the real work – and the fact that social media use is not perceived as a genuine part of that work, yet.

This attitude will change only as and when professionals will see concrete examples and best practices of how social media can actually facilitate their work and how social media make them more effective on the job. Though it is relatively easy to try out different tools on your own, it is not as easy to successfully deploy them within your organisation or learning processes. Exchanging experiences, ideas and fears in combination with practical tips on how to use certain tools, tailor-made advice regarding suitable tools for your specific situation and practising in a small (online/offline) group over a period of time, may help bridge the gap between knowing about a tool and effectively applying it. With our workshop we wanted to give a peek preview into what social media can do for your work and how useful further “training” in this area can be, also for facilitators. Looking at the positive reactions, I think we succeeded in this first step. So now – on to the next!


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