What you need to do after you reach out to a donor

What you need to do after you reach out to a donor

Many nonprofits take a break from fundraising after they have sent out a request for support or a project proposal to a donor. I know the feeling. You have done something big and important, with a deadline perhaps. And you need to celebrate. You need a breather to...
How can you take care of yourself in fundraising?

How can you take care of yourself in fundraising?

These past weeks I have been talking a lot about fundraising. About looking for the right match in possible donors. About building relations with (potential) donors. About building know, like and trust with them. This is a long game, not a short one. It requires...
How can you build trust?

How can you build trust?

In my previous post I wrote about the importance of building relations with your donors to give them a chance to know you, like you and trust you. It is relatively easy to make sure they know what you are about. So that they can see if your mission aligns with their...
Fundraising key to success – building relations

Fundraising key to success – building relations

Every time I receive a message with a link to a crowdfunding page – without accompanying text. Every time I receive a request for a donation addressed to ‘dear Sir’. And every time I receive a call for support from someone I never heard of before, writing on behalf of...
What is a good referee?

What is a good referee?

Lately, I noticed more donors are asking for referees or references. Either as part of the project application format or during the selection process itself. When asked to act as referee, I always decline if I feel I cannot be a good referee. So that begs the...