Now that you have mapped your fundraising process and are making sure you monitor and learn from each step, it is time to look at the effectiveness of your fundraising work. How can you determine what is the real revenue of your fundraising actions? Revenue To be...
Since fundraising is a process, monitoring what you do & what happens and learning from that is key. So, let’s look at how to keep track of and learn from your fundraising actions. Plan Since the next best step depends on what comes out of the step you have just...
My article and my Facebook live session on your Q4 donor base actions generated many questions about how to make a fundraising plan. Making a fundraising plan for your nonprofit is a task that requires in-depth understanding of your context, work and ambitions. I...
Speaking about Q4 donor base actions, I realized it would be good to have a deeper look at your outreach data. This will help you focus your outreach on the channels, topics and mix of messages that resonates the most with the people you want to reach. Let’s look at...
In a previous article I focused on what is guiding you in the final quarter of 2021. In this article I want to zoom in a bit more on wrapping up 2021 with your board (and preparing for 2022). Wrapping up 2021 Check your Q4 board meeting Most boards have quarterly...
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